Edward Pitoniak, CEO of VICI Properties Inc. (NYSE: VICI), participated in a video interview at Nareit’s REITworld: 2018 Annual Conference in San Francisco.
Pitoniak said that VICI’s trademark phrase “Invest in the Experience” refers to the end user experience. The REIT specializes in casino properties.
from News https://www.reit.com/news/videos/vici-properties-says-experiential-real-estate-can-disrupt-amazon

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